We’ve been busy working on a promotional video for The Click. The theme of the video is, yes, you guessed it… The Click, which is the moment an idea strikes. We’ve used the power of moving image and sound to illustrate the story of how we arrive at those special moments.

March 2009: The big movie premiere

We’ve been busy working on a promotional video for The Click. The theme? Yes, you guessed it… The Click, which is the moment a great idea strikes.

We’ve used the power of moving images and sound to illustrate the story of how we arrive at those special moments.

The video has been written, directed and produced in house. We’ve all contributed in some way, even the music has been composed, performed and produced by our own José (the maverick) McGill. José, as well as being a highly talented design consultant, is an extremely skilled musician, who has toured Europe with his band and even plays at Glastonbury.

A special credit also goes to our animation guru, Jack Flash, who was pushed to the limit by our ‘never satisfied’ Creative Director. We got there in the end!

Check out The Click’s promo video >
 

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