April 2008: Scene on Screen
The Click Design Consultants are celebrating after winning a major new project which will promote film and television locations in the East of England. The project which is backed by East of England Development Agency (EEDA), Screen East, Hertfordshire Prosperity, Norfolk Tourism and Hertfordshire Chamber of Commerce is aiming to increase visitor numbers to the region by marketing the locations used in various films and television productions.
The Click were short-listed as a result of their strategic insight and credentials proposal before being invited back to present creative concepts in a four way pitch involving agencies from London and the East of England. The project, worth £70k, will involve name generation, brand creation and website and will be delivered over approximately a year, with ongoing support and consultation taking place thereafter.
Fiona Smillie, Client Director comments:
“This is an exciting project and will be the first of its kind. It has been great fun and extremely insightful to the role the East of England has played in film and television production over the years.”
The first phase is complete with the new name and identity being developed (above). The website is due for launch early 2009.