HarperWells Wine Merchants

Dean Harper and Ed Wells insist that every wine they stock is tasted and approved by either them or a member of their team – usually involving a sunny afternoon in a far-away and remote vineyard. Nice work if you can get it!

Although HarperWells is a wine retailer and not a producer, they wanted a brand identity to reflect the very source of their passionately curated products. Equally important was that the stuffiness often associated with the wider industry was left behind, instead, portraying HarperWells as a contemporary, forward thinking and twenty first century wine merchant.

The result was a simple pared back graphic mark, which comes to life when applied. The brand-led advertising campaign embraced and echoed the new logo by utilising various props to communicate specific key messages to customers.

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All projects

National Trust – Nature’s Playground

  • Advertising

International Literature Showcase

  • Branding
  • Print

Humpty Dumpty Brewery

  • Branding

Nor–Folk

  • Branding
  • Print
  • Digital

Institute of Psychoanalysis

  • Branding
  • Print
  • Digital

Properstar

  • Branding
  • Advertising

Withies Campsite

  • Branding

Norwich Cathedral – #mycathedral

  • Advertising

Computer Service Centre

  • Branding
  • Advertising
  • Print

National Centre for Writing

  • Branding
  • Print

Rossi Long Consulting

  • Branding
  • Print
  • Digital

Optimise Media Group

  • Branding
  • Print
  • Digital

Larking Gowen

  • Branding
  • Print
  • Advertising

Norwich University of the Arts – N170 Campaign

  • Advertising
  • Print

Sportspark

  • Branding
  • Advertising
  • Print
  • Digital

University of East Anglia – Live Learn

  • Branding
  • Advertising
  • Print
  • Digital

Burlingham Woodland Walks

  • Branding
  • Print

Norwich Cathedral – brand guidelines

  • Branding
  • Digital

Norwich – UNESCO City of Literature

  • Branding
  • Print

Dozen Artisan Bakery

  • Branding
  • Print
  • Digital

Mike Nott Antiques

  • Branding
  • Print
  • Digital

Landscape Group

  • Branding
  • Print
  • Digital

Data Partnerships

  • Branding
  • Digital
  • Print

Asperger East Anglia

  • Branding
  • Advertising
  • Print

CANSO Yearbook

  • Print

Adapt Low Carbon Group

  • Branding
  • Print
  • Digital

Mint Shareholders’ Club

  • Branding
  • Print

The English-Speaking Union

  • Branding
  • Print
  • Digital

An A to Z of St George’s

  • Print

Union Yard

  • Branding
  • Print

Ricky-Joe

  • Branding
  • Print
  • Digital

Selected logos

Norwich Cathedral

  • Branding
  • Advertising
  • Print